The Rise of eCommerce in the Metaverse

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The Metaverse is confusing, there’s no doubt about it.  Lots of companies are throwing the term around, using it to describe what they are doing, or just trying to figure out how it fits into their business model. One thing, however, is certain. The metaverse will change the face of eCommerce and has already started doing so.  What is the “Metaverse”? The term “metaverse” first appeared in the 1992 novel “Snow Crash” but recently came to mainstream popularity when Facebook announced a change in name to “Meta”. As a result…

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How Businesses Can Benefit from Twitter’s New Tipping Feature

The recent news from social media platform Twitter that users can now tip fellow tweeters with Bitcoin was met with applause from crypto supporters globally. However, beyond being a monumental moment for cryptocurrency adoption, this announcement was also great news for business owners around the world.  Today, we’re taking a closer look at the network Twitter is using for its new “Tip Jar” feature, the Lightning Network, to show how it presents a new opportunity for businesses to capitalize on it and increase their revenues.  What is the Lightning Network?…

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