The Rise of eCommerce in the Metaverse

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The Metaverse is confusing, there’s no doubt about it.  Lots of companies are throwing the term around, using it to describe what they are doing, or just trying to figure out how it fits into their business model. One thing, however, is certain. The metaverse will change the face of eCommerce and has already started doing so.  What is the “Metaverse”? The term “metaverse” first appeared in the 1992 novel “Snow Crash” but recently came to mainstream popularity when Facebook announced a change in name to “Meta”. As a result…

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