When building and growing an eCommerce brand from scratch, you need to track several important KPIs to measure success, double down on effective strategies, and avoid long-term mistakes. If you’re just beginning building an online business, you’ve come to the right place. Let’s break down 10 eCommerce KPIs that matter for your brand and explore how they affect your business efforts. What Is a KPI? A KPI is a key performance indicator. These are percentages, numbers, or other numerical signs that tell you information about: Your business Your profits The…
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